CAA gets deal with NBC Sports Group

NCAA Football Betting Lines

02/13/2012 - Richmond, VA (Sportsbook Betting Lines) - The Colonial Athletic Association announced Monday a five-year agreement with the NBC Sports Group to broadcast conference football and men's and women's basketball games.

The agreement begins with the 2012-13 season and runs through 2016-17. The CAA says the deal will provide the most extensive and comprehensive exposure of the conference in its history.

"We are thrilled to be associated with the NBC Sports Group," CAA commissioner Tom Yeager said. "The NBC Sportsbook Betting Lines now provides a national platform to elevate the conference in conjunction with the relationship we've had with the Comcast SportsNets, which have been the foundation of our television package for almost three decades."

Previously known as Versus, the NBC Sportsbook Betting Lines launched on Jan. 2. This is its first broadcast agreement with a collegiate athletic conference.

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